Kotler, Philip <br/><br/>
Principles of marketing  [Book] / 
Philip Kotler, Gary Armstrong. 
 - 10th ed. 
 - New Delhi :  Pearson/Prentice Hall, India,  c2004. 
 - 689 p. :  ill. ;  29 cm. 
<br/><br/> All. 
<br/><br/><label>ISBN: </label>8129702010 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Marketing--Management.
<br/><br/><label>Dewey Class. No.: </label>658.8