Neal, Cathy M. <br/><br/>
Consumer behaviour  implications for marketing strategy /  [Book] : 
Cathy Neal, Pascale Quester, Del Hawkins. 
 - 4th ed. 
 - Sydney :  McGraw-Hill,  2001, c1999. 
 - xxxiii, 668 p. 
<br/><br/> Includes index. enhanced 4th edition 
<br/><br/> All. 
<br/><br/><label>ISBN: </label>007471693X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Market surveys--New Zealand--Case studies.
<br/><br/><label>Dewey Class. No.: </label>658.83420994