Czinkota, Michael R. International marketing [Book] / Michael R. Czinkota, Ilkka A. Ronkainen. - 8th ed. - Mason, OH : Canada : South-Western Cengage Learning, c2007. - 1 v. (various pagings) : ill., maps ; 28 cm. All. ISBN: 0324317026 (pbk) 9780324317022 Subjects--Topical Terms: Export marketing. Dewey Class. No.: 658.84 658.8 4