The econometrics of individual risk credit, insurance, and marketing / [Book] :
Christian Gourieroux, Joann Jasiak.
- Princton, N.J. : Princeton University Press, c2007.
- xii, 241 p. : ill. ; 25 cm.
All.
9780691120669 0691120668
Risk (Insurance). Banks and banking--Risk management. Marketing--Risk management.