Vollmer, Christopher. Always on advertising, marketing and media in an era of consumer control / [Book] : Christopher Vollmer with Geoffrey Precourt. - New York : McGraw-Hill, c2008. - 215 p. : ill. ; 21 cm. All. ISBN: 0071508287 9780071508285 Nat. Bib. No.: GBB097121 bnb Nat. Bib. Agency Control No.: 015617288 Uk Subjects--Topical Terms: Internet marketing.Consumer behavior.Marketing. Dewey Class. No.: 658.800285