Marshall, Greg W. Marketing management [Book] / Greg W. Marshall, Mark W. Johnston. - Boston : McGraw-Hill Irwin, c2010. - 1 v. (various pagings) : col. ill., col. map ; 29 cm. All. ISBN: 0073529796 (alk. paper) 9780073529790 (alk. paper) Subjects--Topical Terms: Marketing--Management. Dewey Class. No.: 658.8