Mühlbacher, Hans,  1949- <br/><br/>
International marketing  a global perspective /  [Book] : 
Hans Mühlbacher, Helmuth Leihs, Lee Dahringer. 
 - 3rd ed. 
 - London :  Thomson Learning,  c2006. 
 - xxvi, 737 p. :  col. ill. ;  28 cm. 
 - SAGE library of marketing .
<br/><br/> All. 
<br/><br/><label>ISBN: </label>1844801322 9781412928304 1412928303 (set) 9781412928304 (set) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing--Management.<br/>Marketing international.
<br/><br/><label>Dewey Class. No.: </label>658.848