King, Emily.

C/id visual identity and branding for the arts / [Book] : edited and designed by Angus Hyland ; text and interviews by Emily King. - London : Laurence King, 2006. - 173 p. : ill. (some col.) ; 28 cm.

c/id provides a timely survey of the best recent design work for cultural clients, including galleries, museums, theatres and auditoriums. Thirty international case studies are featured that clearly express what good design can do to improve the fortunes and/or image of a cultural institution. The focus is on new identities and their application, as well as smaller design solutions such as gallery guides, promotional programmes (incorporating everything from posters to ad campaigns), exhibition catalogues, theatre programmes, branded merchandising, websites, signage systems and temporary exhibition design.-- Back cover.

All.

9781856694087 1856694089


Art museums--Public relations.
Corporate image.
Graphic arts.

708.00688