Lucas, Gavin, 1975- Guerrilla advertising unconventional brand communication / [Book] : written by Gavin Lucas ; art direction by Michael Dorrian. - London : Laurence King, 2006. - 187 p. : chiefly col. ill. ; 30 cm. All. ISBN: 9781856694704 (pbk.) 1856694704 (pbk.) Nat. Bib. No.: GBA630102 bnb Subjects--Topical Terms: Advertising campaigns.Advertising.Publicity. Dewey Class. No.: 659.113