Piercy, Nigel. <br/><br/>
Tales from the marketplace :  stories of revolution, reinvention and renewal /  [Book] : 
Nigel F. Piercy. 
 - Boston :  Butterworth-Heinemann,  1999. 
 - x, 361 p. :. 
<br/><br/> All. 
<br/><br/><label>ISBN: </label>0750642653 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management--Case studies.<br/>Strategic planning--Case studies.<br/>Organizational change--Case studies.<br/>Marketing--Case studies.<br/>Strategic planning--Case studies.
<br/><br/><label>Dewey Class. No.: </label>658.8