Pearce, John A.

Formulation, implementation, and control of competitive strategy [Book] / John A. Pearce II, Richard B. Robinson, Jr. - 9th ed. - Boston : McGraw-Hill, c2005. - xxiv, 392 p. : ill. ; 26 cm.

Includes index.

All.

0072946881


Strategic planning.
Strategic planning--Case studies.

658.401