Pillkahn, Ylf

Using trends and scenarios as tools for strategy development shaping the future of your enterprise / [Book] : by Uil Pillkahn. - Erlangen : Publicis Corporation Pub., c2008. - 452 p. : ill. (some col.) ; 26 cm.

All.

9783895783043


Policy making--executive management.
Strategic management.

658.4012