Mullins, John W. The new business road test what entrepreneurs and executives should do before writing a business plan / [Book] : John W. Mullins. - London : Financial Times Prentice Hall, 2003. - xiv, 270 p. : ill. ; 24 cm. Index includes. All. ISBN: 0273663569 Nat. Bib. No.: GBA2-T7744 Subjects--Topical Terms: New business enterprises. Dewey Class. No.: 658.022