Dibb, Sally, 1963- The market segmentation workbook target marketing for marketing managers / [Book] : Sally Dibb and Lyndon Simkin. - London ; New York : Routledge, 1996. - xvii, 219 p. : ill. ; 24 cm. - The Marketing workbooks. . All. ISBN: 0415118921 Subjects--Topical Terms: Market segmentation. Dewey Class. No.: 658.8 35