Jain, N. C. <br/><br/>
Services marketing  [Book] / 
N. C. Jain, Saakshi. 
 - New Delhi :  A. I. T. B. S Publishers & Distributors,  2006. 
 - 564 p. ;  21 cm. 
<br/><br/> All. 
<br/><br/><label>ISBN: </label>8174733426 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Service industries--Marketing.
<br/><br/><label>Dewey Class. No.: </label>658.8