Research methods for everyday life blending qualitative and quantitative approaches / [Book] :
Scott W. VanderStoep, Deirdre D. Johnston.
- 1st ed.
- San Francisco, CA : Jossey-Bass, 2009.
- xviii, 330 p. : ill. ; 24 cm.
- Research methods for the social sciences .
Offering an introduction to social research, this book explores all stages of the research process and features both quantitative and qualitative methods. Research design topics include sampling techniques, choosing a research design, and determining research question that inform public opinion and direct future studies.
All.
0470343532 9780470343531 (alk. paper)
2008037380
GBA8B8621 bnb
014777205 Uk
Social sciences--Research--Methodology. Psychology--Research--Methodology. Qualitative research. Social sciences--Research--Statistical methods. Psychometrics.