Johansson, Johny K. <br/><br/>
Global marketing  foreign entry, local marketing &  global management /  [Book] : 
Johny K. Johansson. 
 - 3rd ed. 
 - New York, N.Y. :  McGraw-Hill/Irwin,  c2003. 
 - xviii, 654 p. :  ill. ;  28 cm. 
 - McGraw-Hill/Irwin series in marketing .
<br/><br/> Include index 
<br/><br/> All. 
<br/><br/><label>ISBN: </label>0072471484 (alk. paper) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing.<br/>Export marketing--Management.
<br/><br/><label>Dewey Class. No.: </label>658.848