Strategic management and business policy [Book] : globalization, innovation, and sustainability / Thomas L. Wheelen, J. David Hunger, Alan N. Hoffman, Charles E. Bamford.

By:

Wheelen, Thomas L [author.]

Contributor(s):

Material type: Text

TextEdition: Fourteenth edition / Global edition; Global editionDescription: 826 pages : illustrations, chiefly colors ; 26 cmISBN:

9781292060811 (paperback)
1292060816 (paperback)

Subject(s):

DDC classification:

658.4012 23

Other classification:

658.4012

Summary: This text is brought into sharper focus with a new emphasis on globalization, innovation, and sustainability. This text equips students with the strategic concepts they will need to know as they face the issues that all organizations must build upon to push their businesses forward. This edition has added two new authors to the text. Alan Hoffman, a major contributor to the 13th edition, is a former textbook author and world-renowned author of strategy business cases, and Chuck Bamford, who was a student of Tom Wheelen and David Hunger back in 1980 at the University of Virginia (McIntire School of Commerce), has authored four other textbooks. They join J. David Hunger and bring a fresh perspective to this extraordinarily well-researched and practically crafted text.

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Books	Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor	658.4012 WHE-S (Browse shelf(Opens below))	Available		10001000060203
Books	Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor	658.4012 WHE-S 62350 (Browse shelf(Opens below))	Available		10001000062350

Total holds: 0

This text is brought into sharper focus with a new emphasis on globalization, innovation, and sustainability. This text equips students with the strategic concepts they will need to know as they face the issues that all organizations must build upon to push their businesses forward. This edition has added two new authors to the text. Alan Hoffman, a major contributor to the 13th edition, is a former textbook author and world-renowned author of strategy business cases, and Chuck Bamford, who was a student of Tom Wheelen and David Hunger back in 1980 at the University of Virginia (McIntire School of Commerce), has authored four other textbooks. They join J. David Hunger and bring a fresh perspective to this extraordinarily well-researched and practically crafted text.

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