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Entrepreneurship [Book] / Robert D. Hisrich, Michael P. Peters, Dean A. Shepherd.

By: Contributor(s): Material type: TextTextPublication details: Boston : McGraw-Hill/Irwin, c2013.Edition: 9th edDescription: xx, 587 p. : ill. ; 27 cmISBN:
  • 9780071326315
Subject(s): DDC classification:
  • 658.421 22
Other classification:
  • 658.421
Summary: The 9th Edition of "Entrepreneurship", by Robert Hisrich, Michael Peters and Dean Shepherd has been designed to clearly instruct students on the process of formulating, planning, and implementing a new venture. Students are exposed to detailed descriptions of 'how to' embark on a new venture in a logical manner. Comprehensive cases at the end of the text have been hand-picked by the authors to go hand-in-hand with chapter concepts. The superb author team of Hisrich, Peters, and Shepherd draw from their distinct backgrounds to create a book that addresses the dynamics of today's entrepreneurial challenges. From Bob Hisrich's expertise in global entrepreneurship to Mike Peter's background as a both a real-life entrepreneur and academic to Dean Shepherd's current research on cognition and entrepreneurial mindset, this book balances the crucial line between modern theory and practice.
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Books Books Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor 658.421 HIS-E (Browse shelf(Opens below)) Available 46184
Books Books Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor 658.421 HIS-E (Browse shelf(Opens below)) Available 50668
Total holds: 0

The 9th Edition of "Entrepreneurship", by Robert Hisrich, Michael Peters and Dean Shepherd has been designed to clearly instruct students on the process of formulating, planning, and implementing a new venture. Students are exposed to detailed descriptions of 'how to' embark on a new venture in a logical manner. Comprehensive cases at the end of the text have been hand-picked by the authors to go hand-in-hand with chapter concepts. The superb author team of Hisrich, Peters, and Shepherd draw from their distinct backgrounds to create a book that addresses the dynamics of today's entrepreneurial challenges. From Bob Hisrich's expertise in global entrepreneurship to Mike Peter's background as a both a real-life entrepreneur and academic to Dean Shepherd's current research on cognition and entrepreneurial mindset, this book balances the crucial line between modern theory and practice.

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