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Marketing management / [Book] Philip Kotler, Kevin Lane Keller.
Material type:
TextEdition: Fifteenth edition/Global editionDescription: 714, A14, E58, G10, I36 pages : colour illustrations ; 28 cmISBN: - 9781292092621 (paperback)
- 1292092629
- 658.8 23
- 658.8
| Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
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Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor | 658.8 KOT-M (Browse shelf(Opens below)) | Checked out | 08/15/2021 | 58395 |
Total holds: 0
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| 658.8 KER-M Marketing the core / | 658.8 KIN-P Principles of marketing / | 658.8 KOT-L Lateral marketing new techniques for finding breakthrough ideas / | 658.8 KOT-M Marketing management / | 658.8 KOT-M Marketing management / | 658.8 KOT-M Marketing management analysis, planning, imlementation, and control / | 658.8 KOT-M Marketing moves a new approach to profits, growth, and renewal / |
Previous Global edition: ÃÂé2012.
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