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The next big thing [Book] : spotting and forecasting consumer trends for profit / William Higham.
Material type:
TextPublication details: India : Kogan Page Limited, c2009.Description: ix, 261 p. : ill. ; 25 cmISBN: - 9780749460730
- 658.8342
- 658.8342
| Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
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Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor | 658.8342 HIG-N (Browse shelf(Opens below)) | Available | 44617 |
Total holds: 0
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| 658.8342 HAW-C Consumer behavior building marketing strategy / | 658.8342 HAW-C Consumer behaviour implications for marketing strategy / | 658.8342 HAW-C Consumer behaviour implications for marketing strategy / | 658.8342 HIG-N The next big thing spotting and forecasting consumer trends for profit / | 658.8342 HOF-C Commitment-led marketing the key to brand profits is in the customer's mind / | 658.8342 HOY-C Consumer behaviour / | 658.8342 KAR-C Consumer behavior and managerial decision making |
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