Visual research [Book] : an introduction to research methodologies in graphic design / Ian Noble, Russell Bestley.
Material type:
- 9782940373208
- 741.6072 22
- 741.6072
Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
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Junaid Zaidi Library, COMSATS University Islamabad | 741.6072 NOB-V (Browse shelf(Opens below)) | Available | 44733 | ||
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Junaid Zaidi Library, COMSATS University Islamabad Second Floor | 823.912 HEY-F (Browse shelf(Opens below)) | Available | 57272 |
This book explains the key terms and theories that underlie design research; examining the importance of audience, communication theory, semiotics and semantics. Features a range of case studies which demonstrate how the use of rigorous research methods can form the basis of effective visual communication and design problem solving, eschewing end product analysis for a discussion of the way research feeds into the design process.
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