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International marketing research [Book] / V. Kumar.

By: Material type: TextTextPublication details: Upper Saddle River, N.J. : Prentice Hall, c2000.Description: xxvi, 448 p. : ill. ; 24 cmISBN:
  • 8178089335
Subject(s): DDC classification:
  • 658.8 48 21
Other classification:
  • 658.8 48
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Includes index. low price edition 2000 original ISBN 0130453862

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