Basics graphic design 03 : [Book] idea generation / Neil Leonard, Gavin Ambrose.

By:

Leonard, Neil

Contributor(s):

Ambrose, Gavin

Material type: Text

TextSeries: Basics graphic design ; 03.Publication details: Lausanne : AVA Academia, c2013.Description: 192 pages : illustrations, some chiefly colors ; 23 cmISBN:

9782940411818 (paperback)
2940411816 (pbk.)

Subject(s):

DDC classification:

741.6 23

Other classification:

741.6

Summary: Successful visual outcomes can only be arrived at through the generation of great ideas, driven by research that will ultimately provide the designer with a range of potential design solutions. Basics Graphic Design 03: Idea Generation explores the different ways in which the designer can generate ideas. Consideration is given to audience, context and materials as well as to the many levels of idea generation, from the macro to the micro, from brainstorming to more focused, selective and strategic systems.

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Books	Junaid Zaidi Library, COMSATS University Islamabad Ground Floor	741.6 LEO-B (Browse shelf(Opens below))	Available		58446
Books	Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor	327.101 CHA-P (Browse shelf(Opens below))	Available		58763

Total holds: 0

Successful visual outcomes can only be arrived at through the generation of great ideas, driven by research that will ultimately provide the designer with a range of potential design solutions. Basics Graphic Design 03: Idea Generation explores the different ways in which the designer can generate ideas. Consideration is given to audience, context and materials as well as to the many levels of idea generation, from the macro to the micro, from brainstorming to more focused, selective and strategic systems.

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