Marketing across cultures / Jean-Claude Usunier, Julie Anne Lee.
Material type: TextPublication details: Harlow, Essex, England : Pearson Education, 2009.Edition: 5th edDescription: xvi, 479 p. : ill. ; 25 cmISBN:- 9780273713913 (pbk.)
- 0273713914 (pbk.)
- 658.84 USU 22 24402
- HF1416 .U85 2009
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|
Books | COMSATS University Wah Campus | 658.84 USU (Browse shelf(Opens below)) | 24402 | Available | 10004000024402 |
Total holds: 0
Includes bibliographical references and index.
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