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International business Book : the new realities / S. Tamer Cavusgil, Gary Knight, John R. Riesenberger.

By: Contributor(s): Material type: TextTextEdition: Third editionDescription: xxxiii, 585 pages : color illustrations, color maps ; 29 cmISBN:
  • 9789332575400
  • 0132991268
Subject(s): DDC classification:
  • 658.049 23
Other classification:
  • 658.049
Summary: "An innovative teaching and learning system that captures the spirit of International Business. Based on the authors' collective teaching and working experience-as well as discussions with hundreds of practitioners, students, and faculty-International Business: The New Realities is a complete teaching and learning system that seamlessly integrates cases, exercises, and videos. The Third Edition has been completely revised and continues to reflect the new realities of today's international business environment for tomorrow's managers."--Publisher's website.
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Books Books COMSATS University Wah Campus Main 658.049 CAV 23540 (Browse shelf(Opens below)) Available 10004000023540
Total holds: 0

"An innovative teaching and learning system that captures the spirit of International Business. Based on the authors' collective teaching and working experience-as well as discussions with hundreds of practitioners, students, and faculty-International Business: The New Realities is a complete teaching and learning system that seamlessly integrates cases, exercises, and videos. The Third Edition has been completely revised and continues to reflect the new realities of today's international business environment for tomorrow's managers."--Publisher's website.

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