Personality Not Included [Book] Why Companies Lose their Authnticity And How great Brands Get It Back.

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TextPublication details: New York MC Graw Hill 2007ISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Books	COMSATS University Wah Campus	658.827 BHA (Browse shelf(Opens below))	Available		10004000012589

Total holds: 0

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Previous	658.8257 KNA The Brand Promise how costco, ketel one, Make -a-wish,..	658.827 BAS Brand New Brand Thinking Brand New Brand Thinking: Brought To Life By 11 Experts Who Do.	658.827 BAS Brand New Brand Thinking Brand New Brand Thinking: Brought To Life By 11 Experts Who Do.	658.827 BHA Personality Not Included Why Companies Lose their Authnticity And How great Brands Get It Back.	658.827 CLI Brand And Branding	658.827 DRA Brands in the Balance Meeting the Challenges to Commercial Identity.	658.827 DUN Principles of Advertising and IMC	Next

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