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International marketing [Book] / Philip R. Cateora, John L. Graham.

By: Contributor(s): Material type: TextTextSeries: The McGraw-Hill/Irwin series in marketingPublication details: India : Tata McGrew-Hill, c2002.Edition: 11th edDescription: xxv, 694 p. : ill. (some col.) ; 28 cmISBN:
  • 0071123121
  • 0072398841
Subject(s): DDC classification:
  • 658.848
Other classification:
  • 658.848
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Books Books Junaid Zaidi Library, COMSATS University Islamabad Second Floor 658.848 CAT-I (Browse shelf(Opens below)) Available 12038
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