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Marketing and information technology [Book] : the strategy, application and implementation of IT in marketing / John O'Connor, Eamonn Galvin.

By: Contributor(s): Material type: TextTextPublication details: London : Pitman, 1997.Description: xii, 289 p. ; 25 cmISBN:
  • 0273626442 (pbk)
Subject(s): DDC classification:
  • 658.8 21
Other classification:
  • 658.8
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Books Books Junaid Zaidi Library, COMSATS University Islamabad Reference 380.10285 OCO-M (Browse shelf(Opens below)) Available 6041
Books Books Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor 658.8 OCO-M (Browse shelf(Opens below)) Available 6042
Books Books Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor 658.8 OCO-M (Browse shelf(Opens below)) Available 6043
Books Books Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor 658.8 OCO-M (Browse shelf(Opens below)) Available 6044
Books Books Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor 658.8 OCO-M (Browse shelf(Opens below)) Available 6045
Total holds: 0

Cover title: Marketing & information technology.

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