Principles of marketing [Book] / Philip Kotler ... [et al.].
Material type: TextPublication details: Harlow, England ; New York : Prentice Hall, 2002.Edition: 3rd European edDescription: xxxi, 856 p. : col. ill. ; 28 cmISBN:- 0273646621
- 658.8 20
- 658.8
Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
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Books | Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor | 658.8 PRI (Browse shelf(Opens below)) | Available | 26656 | ||
Books | Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor | 658.8 PRI (Browse shelf(Opens below)) | Available | 26593 |
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658.8 PRI Principles of marketing a South Asian perspective / | 658.8 PRI Principles of marketing a South Asian perspective / | 658.8 PRI Principles of marketing a South Asian perspective / | 658.8 PRI Principles of marketing | 658.8 PRI Principles of marketing | 658.8 PRI Principles of marketing | 658.8 PRI Principles of marketing |
Edition for U.S. published under: Principles of marketing / Philip Kotler, Gary Armstrong. 7th ed., c1996.
"The European edition ... offers significant changes"--Pref.
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