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International marketing [Book] / Philip R. Cateora, John L. Graham.

By: Contributor(s): Material type: TextTextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston : McGraw-Hill/Irwin, c2005.Edition: 12th edDescription: xxxiii, 697 p. : col. ill., col. maps ; 29 cm. + 1 CD-ROM (4 3/4 in.)ISBN:
  • 0071111026 (international : alk. paper)
  • 0072833718 (alk. paper)
Subject(s): DDC classification:
  • 658.8 4 22
Other classification:
  • 658.8 4
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Books Books Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor 658.8 4 CAT-I (Browse shelf(Opens below)) Checked out 07/29/2019 12672
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