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Introduction to marketing; [Book] : a practical approach, / by Robert A. Grayson, with Reynold A. Olsen.

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Material type: Text

TextPublication details: New York, : Appleton-Century-Crofts, [1971].Description: xii, 427 p. : illus., map. ; 25 cmSubject(s):

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Books	Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor	658.8 GRA-I (Browse shelf(Opens below))	Available		17496

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Previous	658.8 GIL-G Global marketing an interactive approach /	658.8 GIL-S Services, marketing and management	658.8 GOR-R Relationship marketing new strategies, techniques, and technologies to win the customers you want and keep them forever /	658.8 GRA-I Introduction to marketing; a practical approach, /	658.8 GRA-M MKTG303 marketing strategy: analysis and decisions /	658.8 GRE-M Marketing	658.8 GRO-S Service management and marketing a customer relationship management approach /	Next

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