Integrated marketing communications [Book] / David Pickton, Amanda Broderick.

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TextPublication details: Harlow, England ; New York : Prentice Hall/Financial Times, 2001.Description: 752 p. : ill. (some col.) ; 25 cm. + 1 CD-ROM (4 3/4 in.)ISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Books	Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor	658.802 PIC-I (Browse shelf(Opens below))	Available		26600

Total holds: 0

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Previous	658.802 MUL-M Marketing management a strategic decision-making approach /	658.802 OUW-I Integrated marketing communications	658.802 PAR-A Auditing markets, products, and marketing plans	658.802 PIC-I Integrated marketing communications	658.802 PIC-I Integrated marketing communications	658.802 PIC-I Integrated marketing communications	658.802 RAM-S Strategic marketing 310 for curtin university of technology /	Next

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