Basic marketing [Book] : principles and practice / Tom Cannon.

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TextPublication details: London ; New York : Cassell, 1996.Edition: 4th edDescription: xiv, 450 p. : ill. ; 25 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Books	Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor	658.8 CAN-B (Browse shelf(Opens below))	Available		14306

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Previous	658.8 BRA-P Principles of marketing	658.8 BUR-I Introduction to marketing communication : an integrated approach /	658.8 BUS-E Entrepreneurial marketing real stories and survival strategies /	658.8 CAN-B Basic marketing principles and practice /	658.8 CAS Cases in marketing management	658.8 CHA-K Knowledge-based marketing the twenty-first century competitive edge /	658.8 CHA-K Knowledge-based marketing the twenty-first century competitive edge /	Next

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