International marketing [Book] / Vern Terpstra.
Material type: TextSeries: The Dryden Press series in marketingPublication details: Chicago : Dryden Press, c1987.Edition: 4th edDescription: xix, 652 p. : ill. ; 24 cmISBN:- 0030065127
- 658.8 48 19
- 658.8 48
Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
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Books | Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor | 658.8 48 TER-I (Browse shelf(Opens below)) | Available | 1796 |
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658.8 48 KEE-G Global marketing management | 658.8 48 KUM-I International marketing research | 658.8 48 ONK-I International marketing analysis and strategy / | 658.8 48 TER-I International marketing | 658.8 7 00941 CAS Cases in retailing operational perspectives / | 658.8 7 00954091 VEL-R Rural marketing targeting the non-urban consumer / | 658.8 7 BER-R Retail management a strategic approach / |
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