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Strategic marketing [Book] / David W. Cravens, Nigel F. Piercy.

By: Contributor(s): Material type: TextTextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston : McGraw-Hill Irwin, c2003.Edition: 7th edDescription: xviii, 843 p. : ill., maps ; 26 cmISBN:
  • 0071151613 (international : alk. paper)
  • 0072466650 (student : alk. paper)
Subject(s): DDC classification:
  • 658.802
Other classification:
  • 658.802
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Books Books Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor 658.802 CRA-S (Browse shelf(Opens below)) Available 23385
Books Books Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor 658.802 CRA-S (Browse shelf(Opens below)) Available 22299
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