MARC details
000 -LEADER |
fixed length control field |
02240dam a2200313Ii 4500 |
001 - CONTROL NUMBER |
control field |
0000372446 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
0001 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
230111s2013 gw#a 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9783836545242 (hardback) |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(OCoLC)855530793 |
Canceled/invalid control number |
(OCoLC)830109795 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
OHX |
Language of cataloging |
eng |
Description conventions |
rda |
Transcribing agency |
OHX |
Modifying agency |
BDX |
-- |
OCLCQ |
-- |
JPG |
-- |
NYP |
-- |
COO |
-- |
STF |
-- |
YDXCP |
-- |
MUU |
-- |
UVV |
-- |
UKMGB |
-- |
OCLCO |
-- |
DZA |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
741.670904 |
Edition number |
23 |
084 ## - OTHER CLASSIFICATION NUMBER |
Classification number |
741.670904 |
Item number |
GAM |
Number source |
23 |
245 00 - TITLE STATEMENT |
Title |
Game changers |
Medium |
Book : |
Remainder of title |
the evolution of advertising / |
Statement of responsibility, etc. |
ed. Peter Russell & Senta Slingerland ; [French translation, Aurelie Daniel ; German translation, JÃÂürgen Dubau]. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
311 pages : |
Other physical details |
illustrations (many color) ; |
Dimensions |
32 cm. |
365 ## - TRADE PRICE |
Price type code |
01 |
Price amount |
11,843.00 |
500 ## - GENERAL NOTE |
General note |
Introductions in English, German, and French. |
|
General note |
Includes indexes. |
520 ## - SUMMARY, ETC. |
Summary, etc. |
"A celebration of "the misfits, the rebels, the troublemakers, the round pegs in the square holes" who have never stopped redefining the business of creative communications, this book marks the 60th birthday of the Cannes Lions Festival of Creativity. From Volkswagen's "Think Small" to the "Nike Fuelband" to Levi's "Laundrette" and Burger King's "Subservient Chicken," this book looks at the history behind some 150 pieces of work to ask how and why those who "Just Do It" did it." -- |
Assigning source |
Publisher website. |
521 ## - TARGET AUDIENCE NOTE |
Target audience note |
All. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Commercial art |
General subdivision |
History |
Chronological subdivision |
20th century. |
Authority record control number or standard number |
https://id.loc.gov/authorities/subjects/sh2009120748 |
|
Topical term or geographic name entry element |
Commercial art |
General subdivision |
History |
Chronological subdivision |
21st century. |
Authority record control number or standard number |
https://id.loc.gov/authorities/subjects/sh85028912 |
-- |
https://id.loc.gov/authorities/subjects/sh2002006168 |
|
Topical term or geographic name entry element |
Advertising |
General subdivision |
History. |
Authority record control number or standard number |
https://id.loc.gov/authorities/subjects/sh2009113798 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Russell, Peter |
Titles and other words associated with a name |
(Creative director) |
Authority record control number or standard number |
https://id.loc.gov/authorities/names/no2014009139 |
|
Personal name |
Slingerland, Senta. |
Authority record control number or standard number |
https://id.loc.gov/authorities/names/no2014009145 |
|
Personal name |
Daniel, AurÃÂélie. |
Authority record control number or standard number |
https://id.loc.gov/authorities/names/no2016050741 |
|
Personal name |
Dubau, JÃÂürgen. |
Authority record control number or standard number |
https://id.loc.gov/authorities/names/no2014054064 |
852 ## - LOCATION |
Accession No. |
10001000062748 |
-- |
11843.00 |
-- |
Multiline Books |
Former shelving location |
Books |