Strategic brand management (Record no. 486093)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00569nam a22002057a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240517105035.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240517b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788131719770 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | Lis cui Abbottabad |
| Transcribing agency | RDA |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.827 KEL |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Keller, Kevin Lane |
| 245 ## - TITLE STATEMENT | |
| Title | Strategic brand management |
| Remainder of title | building, measuring, and managing brand equity |
| 250 ## - EDITION STATEMENT | |
| Edition statement | / 3rd Ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Pearson Education India |
| 365 ## - TRADE PRICE | |
| Price amount | 440 |
| Currency code | pkr |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | keller Lane Kevin |
| 852 ## - LOCATION | |
| Copy number | 10003000038608 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Suppress in OPAC | No |
| Date last seen | Total checkouts | Price effective from | Koha item type | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Withdrawn status | Home library | Barcode | Current library | Date acquired |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 05/17/2024 | 05/17/2024 | Books | Dewey Decimal Classification | COMSATS University Abbottabad Campus | 10003000038608 | COMSATS University Abbottabad Campus | 05/17/2024 | |||||
| 05/17/2024 | 05/17/2024 | Books | Dewey Decimal Classification | COMSATS University Abbottabad Campus | 10003000038609 | COMSATS University Abbottabad Campus | 05/17/2024 | |||||
| 05/17/2024 | 05/17/2024 | Books | Dewey Decimal Classification | COMSATS University Abbottabad Campus | 10003000038610 | COMSATS University Abbottabad Campus | 05/17/2024 | |||||
| 05/17/2024 | 05/17/2024 | Books | Dewey Decimal Classification | COMSATS University Abbottabad Campus | 10003000038611 | COMSATS University Abbottabad Campus | 05/17/2024 | |||||
| 05/17/2024 | 05/17/2024 | Books | Dewey Decimal Classification | COMSATS University Abbottabad Campus | 10003000038612 | COMSATS University Abbottabad Campus | 05/17/2024 | |||||
| 05/17/2024 | 05/17/2024 | Books | Dewey Decimal Classification | COMSATS University Abbottabad Campus | 10003000038613 | COMSATS University Abbottabad Campus | 05/17/2024 | |||||
| 05/17/2024 | 05/17/2024 | Books | Dewey Decimal Classification | COMSATS University Abbottabad Campus | 10003000038614 | COMSATS University Abbottabad Campus | 05/17/2024 |