Marketing management (Record no. 439168)

MARC details
000 -LEADER
fixed length control field 00621nam a2200229Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20231130110430.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231120s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9790000000000
040 ## - CATALOGING SOURCE
Original cataloging agency LIS CUI Lahore
Transcribing agency AACR-II/RDA
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 14th
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
245 #0 - TITLE STATEMENT
Title Marketing management
Remainder of title A south asian perspective
250 ## - EDITION STATEMENT
Edition statement 14th
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Pearson Education Publisher
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Date of production, publication, distribution, manufacture, or copyright notice 0
300 ## - PHYSICAL DESCRIPTION
Extent Soft Binding
Other physical details xxv 596
365 ## - TRADE PRICE
Price amount 736
Currency code Rs.
546 ## - LANGUAGE NOTE
Language note English
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
General subdivision Marketing
852 ## - LOCATION
Accession No. LHR 20226
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type
Classification part 1
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total checkouts Total renewals Full call number Barcode Date due Date last seen Date last checked out Copy number Price effective from Koha item type
    Dewey Decimal Classification     COMSATS University Lahore Campus COMSATS University Lahore Campus 11/21/2023 736.00 2 4 658.8 KOT LHR 20226 01/06/2025 09/04/2024 09/04/2024 1 11/21/2023 Books