Contemporary advertising (Record no. 435594)

MARC details
000 -LEADER
fixed length control field 00616nam a2200229Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20231121092618.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231120s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-07-112293-1
040 ## - CATALOGING SOURCE
Original cataloging agency LIS CUI Lahore
Transcribing agency AACR-II/RDA
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 8th
Classification number 659.1 ARE-C
Item number ARE-C
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Arens, William F.
245 #0 - TITLE STATEMENT
Title Contemporary advertising
250 ## - EDITION STATEMENT
Edition statement 8th
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston
Name of publisher, distributor, etc. McGraw Hill
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Date of production, publication, distribution, manufacture, or copyright notice 0
300 ## - PHYSICAL DESCRIPTION
Extent Soft Binding
Other physical details xxxii 614
365 ## - TRADE PRICE
Price amount 1809
Currency code Rs.
546 ## - LANGUAGE NOTE
Language note English
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
General subdivision Contemporary , advertising
852 ## - LOCATION
Accession No. LHR 1701
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type
Classification part 1
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
        COMSATS University Lahore Campus COMSATS University Lahore Campus Departmental Library - Management Science 11/21/2023 1809.00   659.1 ARE-C LHR 1701 11/21/2023 1 11/21/2023 Books