Strategic marketing (Record no. 434474)
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000 -LEADER | |
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fixed length control field | 00601nam a2200229Ia 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20231121092506.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 231120s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 978-007-126335-1 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | LIS CUI Lahore |
Transcribing agency | AACR-II/RDA |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Edition number | 9th |
Classification number | 658.84 CRA-S |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Cravens, David W |
245 #0 - TITLE STATEMENT | |
Title | Strategic marketing |
250 ## - EDITION STATEMENT | |
Edition statement | 9th |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Bostan |
Name of publisher, distributor, etc. | McGraw Hill |
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
Date of production, publication, distribution, manufacture, or copyright notice | 0 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | Soft Binding |
Other physical details | xv 784 |
365 ## - TRADE PRICE | |
Price amount | 695 |
Currency code | Rs. |
546 ## - LANGUAGE NOTE | |
Language note | English |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
General subdivision | Strategic marketing |
852 ## - LOCATION | |
Accession No. | LHR 16001 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | |
Koha item type | |
Classification part | 1 |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total checkouts | Full call number | Barcode | Date last seen | Date last checked out | Copy number | Price effective from | Koha item type |
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COMSATS University Lahore Campus | COMSATS University Lahore Campus | Departmental Library - Management Science | 11/21/2023 | 695.00 | 1 | 658.84 CRA-S | LHR 16001 | 08/05/2024 | 02/20/2024 | 1 | 11/21/2023 | Books |