Marketing research an applied orientation (Record no. 432596)

MARC details
000 -LEADER
fixed length control field 00637nam a2200229Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20231121092307.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231120s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-81-317-0706-7
040 ## - CATALOGING SOURCE
Original cataloging agency LIS CUI Lahore
Transcribing agency AACR-II/RDA
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 5th
Classification number 658 SHA-B
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name malhotra,naresh K.
245 #0 - TITLE STATEMENT
Title Marketing research an applied orientation
250 ## - EDITION STATEMENT
Edition statement 5th
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Pearson Education Publisher
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Date of production, publication, distribution, manufacture, or copyright notice 0
300 ## - PHYSICAL DESCRIPTION
Extent Soft Binding
Other physical details 0910
365 ## - TRADE PRICE
Price amount 4119
Currency code Rs.
546 ## - LANGUAGE NOTE
Language note English
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
General subdivision management,Marketing ,
852 ## - LOCATION
Accession No. LHR 14311
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type
Classification part 1
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Date last checked out Copy number Price effective from Koha item type
        COMSATS University Lahore Campus COMSATS University Lahore Campus Departmental Library - Management Science 11/21/2023 4119.00 1 658 SHA-B LHR 14311 10/01/2024 09/09/2024 1 11/21/2023 Books