Basic Marketing (Record no. 432516)

MARC details
000 -LEADER
fixed length control field 00629nam a2200229Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20231121092301.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231120s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-256-20982-0
040 ## - CATALOGING SOURCE
Original cataloging agency LIS CUI Lahore
Transcribing agency AACR-II/RDA
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 13th
Classification number 658.8 PER-B
Item number PER-B
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Perreault, William D.
245 #0 - TITLE STATEMENT
Title Basic Marketing
Remainder of title A global managerial approach
250 ## - EDITION STATEMENT
Edition statement 13th
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston
Name of publisher, distributor, etc. Irwin McGraw-Hill
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Date of production, publication, distribution, manufacture, or copyright notice 0
300 ## - PHYSICAL DESCRIPTION
Extent Soft Binding
Other physical details xxiv 791
365 ## - TRADE PRICE
Price amount 0
Currency code Rs.
546 ## - LANGUAGE NOTE
Language note English
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
General subdivision Marketing
852 ## - LOCATION
Accession No. LHR 1424
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type
Classification part 1
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type Public note
Withdrawn   Damaged Not for loan COMSATS University Lahore Campus COMSATS University Lahore Campus Departmental Library - Management Science 21/11/2023   658.8 PER-B LHR 1424 21/11/2023 1 21/11/2023 Books This book is not available,