Principles of marketing (Record no. 378241)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01060nam a2200229Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | 0000343205 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | 0003 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 191223s9999||||xx |||||||||||||| ||eng|| |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789332558472 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| 084 ## - OTHER CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | KOT |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 245 #0 - TITLE STATEMENT | |
| Title | Principles of marketing |
| Medium | [Book] |
| Statement of responsibility, etc. | Philip Kotler. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 15th Ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Pearson Education India |
| 521 ## - TARGET AUDIENCE NOTE | |
| Target audience note | All. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 852 ## - LOCATION | |
| Piece designation | 10003000030955 |
| -- | 1189.00 |
| Classification part | 658.80094 KOT |
| -- | Multi-Line Books Lahore CUI Lahore |
| Sublocation or collection | Main Library |
| Former shelving location | Textbooks |
| Copy number | 1 |
| Piece physical condition | 1-New |
| Location | Abbotabad Campus |
| Piece designation | 10003000033893 |
| -- | 1246.00 |
| Classification part | 658.8 KOT |
| -- | Pak Book Corporation Lahore |
| Sublocation or collection | Main Library |
| Former shelving location | Textbooks |
| Copy number | 2 |
| Piece physical condition | 1-New |
| Location | Abbotabad Campus |
| Piece designation | 10003000033918 |
| -- | 1293.00 |
| Classification part | 658.8 KOT |
| -- | Multi-Line Books Lahore CUI Lahore |
| Sublocation or collection | Main Library |
| Former shelving location | Textbooks |
| Copy number | 3 |
| Piece physical condition | 1-New |
| Location | Abbotabad Campus |
| Piece designation | 10003000034461 |
| -- | 866.00 |
| Classification part | 658.8 KOT |
| -- | Allied Book Company Lahore CUI Lahore |
| Sublocation or collection | Main Library |
| Former shelving location | Textbooks |
| Copy number | 4 |
| Piece physical condition | 1-New |
| Location | Abbotabad Campus |
| Date last seen | Total checkouts | Full call number | Shelving location | Price effective from | Koha item type | Lost status | Damaged status | Not for loan | Withdrawn status | Home library | Barcode | Current library | Date acquired |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 11/17/2023 | 658.80094 KOT | 11/17/2023 | Books | COMSATS University Abbottabad Campus | 10003000030955 | COMSATS University Abbottabad Campus | 11/17/2023 | ||||||
| 11/17/2023 | 658.8 KOT | 11/17/2023 | Books | COMSATS University Abbottabad Campus | 10003000033893 | COMSATS University Abbottabad Campus | 11/17/2023 | ||||||
| 11/17/2023 | 658.8 KOT | 11/17/2023 | Books | COMSATS University Abbottabad Campus | 10003000033918 | COMSATS University Abbottabad Campus | 11/17/2023 | ||||||
| 12/14/2023 | 658.8 KOT | 11/17/2023 | Books | COMSATS University Abbottabad Campus | 10003000034461 | COMSATS University Abbottabad Campus | 11/17/2023 |