International marketing (Record no. 364324)

MARC details
000 -LEADER
fixed length control field 00608nam a2200193Ia 4500
001 - CONTROL NUMBER
control field 0000329668
003 - CONTROL NUMBER IDENTIFIER
control field 0003
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 191220s9999||||xx |||||||||||||| ||eng||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 72833718
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 658.84
Item number CAT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Cateora, Philip R.
245 #0 - TITLE STATEMENT
Title International marketing
Medium [Book]
Statement of responsibility, etc. Philip R. Cateora.
250 ## - EDITION STATEMENT
Edition statement 12th Ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. McGraw-Hill Companies, Inc.
521 ## - TARGET AUDIENCE NOTE
Target audience note All.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Export Marketing
852 ## - LOCATION
Piece designation 10003000011104
-- 0.00
Classification part 658.84 CAT
-- Donated by National Book Foundation
Sublocation or collection Main Library
Former shelving location Textbooks
Copy number 1
Piece physical condition 1-New
Location Abbotabad Campus
Holdings
Date last seen Total checkouts Full call number Shelving location Price effective from Koha item type Lost status Damaged status Not for loan Withdrawn status Home library Barcode Current library Date acquired
11/17/2023   658.84 CAT   11/17/2023 Books         COMSATS University Abbottabad Campus 10003000011104 COMSATS University Abbottabad Campus 11/17/2023