Marketing research (Record no. 337108)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00486nam#a2200181#i#4500 |
| 001 - CONTROL NUMBER | |
| control field | 0000347712 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | 0007 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 200910s2014 ##############000#0#eng#d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-01-702360-2-7 |
| 040 ## - CATALOGING SOURCE | |
| Language of cataloging | eng |
| Description conventions | rda |
| 084 ## - OTHER CLASSIFICATION NUMBER | |
| Classification number | 658.83 ZIK-M |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Zikmund |
| Dates associated with a name | 16/02/2020 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing research |
| Medium | [Book] |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 624 p |
| 365 ## - TRADE PRICE | |
| Price type code | 01 |
| Price amount | 0.00 |
| 521 ## - TARGET AUDIENCE NOTE | |
| Target audience note | All |
| 852 ## - LOCATION | |
| Accession No. | 14620s |
| -- | 0.00 |
| Former shelving location | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| COMSATS University Sahiwal Campus | COMSATS University Sahiwal Campus | 10/18/2023 | 658.83 ZIK-M | 14620s | 10/18/2023 | 10/18/2023 | Books |