The New Marketing (Record no. 288525)

MARC details
000 -LEADER
fixed length control field 00549nam a2200169Ia 4500
001 - CONTROL NUMBER
control field 0000231320
003 - CONTROL NUMBER IDENTIFIER
control field 0004
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 181108s9999||||xx |||||||||||||| ||eng||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8131211014
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 658.4038
Item number MCD
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name McDonald, M
245 #4 - TITLE STATEMENT
Title The New Marketing
Medium [Book]
Remainder of title Transforming The Corporate Future.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Delhi
Name of publisher, distributor, etc. ButterWorth
Date of publication, distribution, etc. 2007
521 ## - TARGET AUDIENCE NOTE
Target audience note All.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element The New Marketing : Transforming The Corporate Future
852 ## - LOCATION
Accession No. 10004000013348
-- 653.00
Former shelving location Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        COMSATS University Wah Campus COMSATS University Wah Campus   09/28/2023   658.4038 MCD 10004000013348 09/28/2023 09/28/2023 Books