Marketing (Record no. 281359)

MARC details
000 -LEADER
fixed length control field 00550nam a2200205Ia 4500
001 - CONTROL NUMBER
control field 0000229203
003 - CONTROL NUMBER IDENTIFIER
control field 0004
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 181108s9999||||xx |||||||||||||| ||eng||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 71105859
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 658.8
Item number BEA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Bearden, W.O
245 #0 - TITLE STATEMENT
Title Marketing
Medium [Book]
Remainder of title Principles and Perspectives.
250 ## - EDITION STATEMENT
Edition statement 5
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston
Name of publisher, distributor, etc. McGraw Hill
Date of publication, distribution, etc. 2007
300 ## - PHYSICAL DESCRIPTION
Accompanying material cd
521 ## - TARGET AUDIENCE NOTE
Target audience note All.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Ingram, T.N
852 ## - LOCATION
Accession No. 10004000010394
-- 2166.00
Former shelving location Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        COMSATS University Wah Campus COMSATS University Wah Campus   09/28/2023   658.8 BEA 10004000010394 09/28/2023 09/28/2023 Books