Global Marketing (Record no. 279396)

MARC details
000 -LEADER
fixed length control field 00565nam a2200181Ia 4500
001 - CONTROL NUMBER
control field 0000228189
003 - CONTROL NUMBER IDENTIFIER
control field 0004
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 181108s9999||||xx |||||||||||||| ||eng||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 72471484
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 658.848
Item number JOH
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Johansson, J.K.
245 #0 - TITLE STATEMENT
Title Global Marketing
Medium [Book]
Remainder of title Foregin entry, local marketing, & global management.
250 ## - EDITION STATEMENT
Edition statement 3rd
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston
Name of publisher, distributor, etc. McGraw Hill
Date of publication, distribution, etc. 2003
521 ## - TARGET AUDIENCE NOTE
Target audience note All.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Global Marketing
852 ## - LOCATION
Accession No. 10004000008533
-- 795.00
-- Alvi Book Bank
Former shelving location Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        COMSATS University Wah Campus COMSATS University Wah Campus   09/28/2023   658.848 JOH 10004000008533 09/28/2023 09/28/2023 Books