Fundamentals of Marketing (Record no. 268999)

MARC details
000 -LEADER
fixed length control field 00502nam a2200181Ia 4500
001 - CONTROL NUMBER
control field 0000212675
003 - CONTROL NUMBER IDENTIFIER
control field 0005
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 181030s9999||||xx |||||||||||||| ||eng||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-07-100941-8
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 658.8
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Stanton, William J; Etzel, Michael J
245 #0 - TITLE STATEMENT
Title Fundamentals of Marketing
Medium [Book].
250 ## - EDITION STATEMENT
Edition statement 9th
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York
Name of publisher, distributor, etc. McGraw Hill
Date of publication, distribution, etc. 1991
521 ## - TARGET AUDIENCE NOTE
Target audience note All.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
852 ## - LOCATION
Accession No. ATK 928
-- 0.00
Former shelving location Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        COMSATS University Attock Campus COMSATS University Attock Campus   09/27/2023   658.8 ATK 928 09/27/2023 09/27/2023 Books